Y’all know we here at Wee like stories about new businesses coming from local moms. (Mothers have the best ideas, as we all know.) The latest exciting debut? Prime Bib, a chef-driven, all-organic baby food company that specializes in interesting, healthy, yummy purees for babies. And — bonus — they deliver!
The company is the brainchild of South Philly-based Amanda Cullen, who decided to combine her background in food (she’s a graduate of the Culinary Institute of America who spent time as an executive chef) and children (she earned a degree in childhood education, worked as a nanny, and taught at The Giving Tree daycare here in the city) to make, yes, food for babies that would be healthy and fun to eat. Her Prime Bib menu features a handful of rotating purees that are way more interesting — and also more seasonal — than the sort most of us are used to buying or whipping up in the blender. Right now, for instance? There’s the Squish Squash Puree (butternut squash/chia seeds/nutmeg); there’s Tiny Dragon (dragonfruit/pineapple/pear); there’s Tasty Tofu (tofu/tomato/cilantro/cumin) … and much more. Quite honestly, it all looks awesome. And not only does experimenting with flavors like these pave the way for future adventurous eating, Amanda notes, but the fresh herbs, veggies and spices have the added benefit of immunity properties.
Amanda, who’s also mom to a six-month old daughter, says her interest in making baby food began back when she a nanny making food for her little charges. “I liked being creative with it, and ended up doing a lot of research about infant nutrition,” she says. The research turned into recipes, which turned into the Prime Bib idea, and voila: She’s throwing a launch party for the business tomorrow, Saturday, December 8, at the East Passyunk book store A Novel Idea, from 1 to 4 p.m. (You can expect samples for babies and refreshments for grown-ups!)
Meantime, here’s how the service works: Each pouch is made to order (so they’re fresh). You can order a la carte, if you wish, straight off the menu, which features both the puree blends ($3) and single-ingredient pouches for brand-new eaters ($2.50). (You also get to choose the flavor and the texture of the blend — smooth, delicate texture or finger-food levels.) Another ordering option is to subscribe to a set meal plan: a weekly meal subscription includes 7 lunches and 7 dinners of your choice for $40; the monthly one includes 28 lunches and 28 dinners for $130. (And delivery for the subscriptions is free!)